Why is Jokowi so phenomenally popular in Indonesia? Is it because he is really great? Or just as a propaganda product by the news media? The following is my opinion.
It is not easy to promote a figure to be popular like Jokowi through the project propaganda by the mass media. It will not work if the figure of the propaganda project is not in accordance with what is preached or propagated. Society is not stupid.
Why do people highlight Jokowi? This is because he is doing something. Although he did a little bit of action, it brings tremendous impact. Even though something is done by Jowoki not very great, but he’s doing impactful small things and consistent. Society sees him as someone who makes changes that are not seen in other figures.
Well, now is the time for the presidential election campaign in Indonesia. People are already sick of hearing rhetoric statements from presidential candidates who seem smart and intelligent but do not do something real.